ADID

2025

A motion-based information kiosk system designed for the 2026 FIFA World Cup in Atlanta’s Downtown District, including logo redesign, screensavers, and wayfinding interfaces. The project explores motion as a functional tool for navigation, clarity, and urban experience during a global event.

SCREENSAVERS

Opening screensaver, available in different languages: English, Chinese, Japanese and Russian.

CONCEPT

LOGO CHANGE ANIMATION

TYPEFACE

A variety of different screensavers including, but not limited to, Christmas, The 23rd FIFA World Cup, Coca-Cola, Aquariums, and many more Atlanta themes!

LOGO ANIMATION

COLOR SYSTEM & PALETTE

DESIGN ASSETS

MODEL

The bold reds strengthen recognition, and the structured “A” mark reinforces stability and movement, aligning with the vibrancy of downtown Atlanta. This evolution ensures a fresh, dynamic, and lasting presence while staying true to Atlanta Downtown’s spirit.

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A Streetlight and A Shadow